Google Documents : Impact of Social Media Influencers on Purchase Intention Among Generations Y and Z With Consumer Attitude as Mediation Variable

TitleImpact of Social Media Influencers on Purchase Intention Among Generations Y and Z With Consumer Attitude as Mediation Variable
Abstract
AuthorsA Yuliana, W Novandari, SM Setyawati
Journal NameSustainable Competitive Advantage (SCA) 11 (1), 2022
Publish Year2022
Citation(not set)
Urlhttps://scholar.google.com/scholar?q=+intitle:"Impact of Social Media Influencers on Purchase Intention Among Generations Y and Z With Consumer Attitude as Mediation Variable"
AuthorDoctor of Philosophy WENI NOVANDARI, S.E., M.M.
File6676863.pdf