Google Documents : The Influence of Visual Packaging Design on Brand Preference with Mediating Variables Perceived Quality and Perceived Value (Study on Unsoed Students Consumers SilverQueen)

TitleThe Influence of Visual Packaging Design on Brand Preference with Mediating Variables Perceived Quality and Perceived Value (Study on Unsoed Students Consumers SilverQueen)
Abstract
AuthorsA Setyowati, SM Setyawati, M Rosiana
Journal NameSustainable Competitive Advantage (SCA) 12 (1), 2022
Publish Year2022
Citation(not set)
Urlhttps://scholar.google.com/scholar?q=+intitle:"The Influence of Visual Packaging Design on Brand Preference with Mediating Variables Perceived Quality and Perceived Value (Study on Unsoed Students Consumers SilverQueen)"
AuthorMONICA ROSIANA, S.E, M.Si
File6257819.pdf