Google Documents : Impact of online buying behavioral tendencies of Generation Z on their parents’ consumption behavior: Insight from Indonesia
Title | Impact of online buying behavioral tendencies of Generation Z on their parents’ consumption behavior: Insight from Indonesia |
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Abstract | |
Authors | A Derbani, WR Adawiyah, SZ Wulandari |
Journal Name | Innovative Marketing 18 (2), 39, 2022 |
Publish Year | 2022 |
Citation | 6 |
Url | https://scholar.google.com/scholar?q=+intitle:"Impact of online buying behavioral tendencies of Generation Z on their parents’ consumption behavior: Insight from Indonesia" |
Author | Dr. E. SITI ZULAIKHA WULANDARI, S.E., M.Si |
File | 5713335.pdf |