Google Documents : Analisis Pengaruh Brand Origin, Brand Credibility, Self-Image Congruence dan High Involvement terhadap Purchase Intention dengan Brand Knowledge sebagai Moderasi Brand Origin …
| Title | Analisis Pengaruh Brand Origin, Brand Credibility, Self-Image Congruence dan High Involvement terhadap Purchase Intention dengan Brand Knowledge sebagai Moderasi Brand Origin … |
|---|---|
| Abstract | |
| Authors | SB Mitra, A Suroso, S Martini |
| Journal Name | Sustainable Competitive Advantage (SCA) 3 (1), 2013 |
| Publish Year | 2013 |
| Citation | 7 |
| Url | https://scholar.google.com/scholar?q=+intitle:"Analisis Pengaruh Brand Origin, Brand Credibility, Self-Image Congruence dan High Involvement terhadap Purchase Intention dengan Brand Knowledge sebagai Moderasi Brand Origin …" |
| Author | Dr Drs AGUS SUROSO |
| File | 4693933.pdf |