Google Documents : Analisis Pengaruh Entertaiment, Informativeness, Irritation, dan Credibility terhadap Advertising Value dan Consumers Attitude
| Title | Analisis Pengaruh Entertaiment, Informativeness, Irritation, dan Credibility terhadap Advertising Value dan Consumers Attitude |
|---|---|
| Abstract | |
| Authors | A Sholicha, W Novandari |
| Journal Name | Performance 15 (1), 2013 |
| Publish Year | 2013 |
| Citation | 4 |
| Url | https://scholar.google.com/scholar?q=+intitle:"Analisis Pengaruh Entertaiment, Informativeness, Irritation, dan Credibility terhadap Advertising Value dan Consumers Attitude" |
| Author | Dr SULIYANTO, S.E., M.M. |
| File | 191097.pdf |