Google Documents : Analisis Pengaruh Brand Origin, Brand Credibility, Self-Image Congruence Dan High Involvement Terhadap Purchase Intention Dengan Brand Knowledge Sebagai Moderasi Brand Origin …
Title | Analisis Pengaruh Brand Origin, Brand Credibility, Self-Image Congruence Dan High Involvement Terhadap Purchase Intention Dengan Brand Knowledge Sebagai Moderasi Brand Origin … |
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Abstract | |
Authors | SB Mitra, A Suroso, S Martini |
Journal Name | Sustainable Competitive Advantage (SCA) 3 (1) |
Publish Year | 2013 |
Citation | 3 |
Url | https://scholar.google.com/scholar?q=+intitle:"Analisis Pengaruh Brand Origin, Brand Credibility, Self-Image Congruence Dan High Involvement Terhadap Purchase Intention Dengan Brand Knowledge Sebagai Moderasi Brand Origin …" |
Author | Dra SRI MARTINI, M.Si |
File | 1399996.pdf |