Scopus Documents # THE ROLE OF CONSUMER HOPE, POSITIVE EMOTIONAL ADVERTISING, AND MULTI-CONTEXT NUMBERS IN DEVELOPING PURCHASE INTENTION AND WORD OF MOUTH OF ECO-EFFICIENT PRODUCT

TitleTHE ROLE OF CONSUMER HOPE, POSITIVE EMOTIONAL ADVERTISING, AND MULTI-CONTEXT NUMBERS IN DEVELOPING PURCHASE INTENTION AND WORD OF MOUTH OF ECO-EFFICIENT PRODUCT
Quartile4
Publication NameEkonomski Pregled
CreatorMasita T.E.
Page390-414
Issn04247558
Volume73
Cover Date2022-05-19
Cover Display Date19 May 2022
Doi10.32910/ep.73.3.3
Citedby Count(not set)
Aggregation TypeJournal
Urlhttps://www.scopus.com/record/display.uri?eid=2-s2.0-85147859643&origin=resultslist&sort=plf-f
AuthorWIWIEK RABIATUL ADAWIYAH, M.Sc., Ph.D
File85147859643.pdf